What characteristics make a great product? I’D USE makes it easy to remember: I for intuitive, D for delightful, U for useful, S for smart, and E for ethical.
Intuitive
Easy to learn and effortless to use for various user types.
Delightful
Brings joy and positive emotions.
Useful
Solves real user problems or jobs effectively.
Smart
Adaptive, intelligent, and proactive.
Ethical
Transparent, fair, and trustworthy.
PS: I write about building products to pay it forward and to sharpen my thinking.
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